Post by account_disabled on Jan 5, 2024 22:44:38 GMT -5
Adispels rumors about changes in bidding strategy 8 caractersticas nuevas y actualizadas de Google My Business para SEO loca8 New and Updated Google My Business Features for Local SEO Google has rolled out several new features and attributes to Google My Business GMB since the coronavirus began. If you are a local business you need to be aware of those updates to be able to get the most out of the platform. In this article well review 10 recent changes to Google My Business that you should check out. 1. Health and safety attributes In late 2020 GMB implemented new attributes so searchers can at the businesses they may visit. These new GMB attributes are Appointment required. Mask required. Staff wear masks.
Staff receive temperature checks. Temperature control is required. Keep in mind that if you follow stricter healthrelated guidelines than your competitors and advertise those guidelines on GMB you could very well capture some additional business from healthconscious people. Health and safety attributes on GMBHealth and Digital Marketing Service Safety Attributes 2. Pandemicrelated attributes for restaurants Google started early to roll out COVIDrelated attributes for restaurants and other businesses in the food service industry. Here is a list of those attributes Curbside Pickup. Contactless delivery. Dine at. Those attributes appeared on GMB shortly after businesses began reopening.
Attributes for Online Services During the height of the pandemic many people chose to go virtual. Thats when online meetings became routine and Zoom became a household brand. In June Google saw an opportunity to cater to the onlineonly crowd and did so by offering several more attributes on GMB. These are the attributes that companies can use to indicate that they have virtual offers Online attention. Online dating. Online budgets. Online classes. Think about how you can use those attributes to promote your business to people who would like to literally go the extra mile to avoid exposure to COVID. 4. Call log This one is in testing mode but its worth keeping an eye on. GMB is currently developing a new feature that will allow you to see recent customer.
Staff receive temperature checks. Temperature control is required. Keep in mind that if you follow stricter healthrelated guidelines than your competitors and advertise those guidelines on GMB you could very well capture some additional business from healthconscious people. Health and safety attributes on GMBHealth and Digital Marketing Service Safety Attributes 2. Pandemicrelated attributes for restaurants Google started early to roll out COVIDrelated attributes for restaurants and other businesses in the food service industry. Here is a list of those attributes Curbside Pickup. Contactless delivery. Dine at. Those attributes appeared on GMB shortly after businesses began reopening.
Attributes for Online Services During the height of the pandemic many people chose to go virtual. Thats when online meetings became routine and Zoom became a household brand. In June Google saw an opportunity to cater to the onlineonly crowd and did so by offering several more attributes on GMB. These are the attributes that companies can use to indicate that they have virtual offers Online attention. Online dating. Online budgets. Online classes. Think about how you can use those attributes to promote your business to people who would like to literally go the extra mile to avoid exposure to COVID. 4. Call log This one is in testing mode but its worth keeping an eye on. GMB is currently developing a new feature that will allow you to see recent customer.